ARTICLES

A "premium" label on a bag doesn't always mean your animal is getting the specific nutrients they need to thrive under the 2026 welfare standards. It's often hard to tell the difference between clever marketing...

Did you know that dog food accounts for 57% of all pet food spending in Australia? It's clear we're a nation of pet lovers who want the best, which is why many trust ADVANCE to...

What if the "premium" label on your pet’s dinner is actually masking ingredients that keep them itchy and uncomfortable? It’s a common frustration for many Aussie pet owners. You want the best for your furry...

Have you ever reached into the kibble bin only to find it empty right at dinner time? It's a frustrating moment that usually ends in a late-night dash for a heavy bag of whatever is...